Learn digital marketing through 72 hours of practical classroom training at Mahavir Nagar, Kandivali West. Across 36 hands-on sessions, students learn digital marketing fundamentals, website and landing-page creation, SEO and AI search visibility, social media, content creation, Meta Ads, Google Ads, analytics, freelancing and portfolio development.
AI is taught as a practical marketing assistant—not as a complicated technical subject. Students use tools such as ChatGPT, Gemini, Canva AI and CapCut AI for research, content, creatives, campaign planning and reporting while learning how to check, improve and apply AI output correctly.
This programme is designed for people who want practical digital marketing skills, not only theory. Every learner works on real-style marketing tasks, campaign assets and portfolio outputs during the course.
Build practical skills and a portfolio before applying for digital marketing jobs, internships or entry-level agency roles.
Upgrade your marketing skills and learn how AI can support research, content, campaigns and reporting.
Understand how websites, SEO, social media and paid ads work so you can market your business or serve clients more confidently.
Students do not need to become AI engineers. The course follows one simple learning method throughout the programme: Learn → Do → Use AI → Check → Improve.
The curriculum builds skills step by step. Students first learn marketing and website fundamentals, then move into SEO, content, social media and paid advertising, before finishing with analytics, freelancing and a complete capstone project.
The programme keeps the original 12-week, 36-session and 72-classroom-hour structure while simplifying the tool stack and giving students more time for practical work.
| Module | Sessions | Classroom Hours |
|---|---|---|
| Digital Marketing + AI Fundamentals | 3 | 6 Hours |
| Website & Landing Pages | 4 | 8 Hours |
| SEO + AI Search Visibility | 5 | 10 Hours |
| Content + AI Graphic Design | 4 | 8 Hours |
| Social Media + AI Video | 4 | 8 Hours |
| Meta Ads | 4 | 8 Hours |
| Google Ads + AI-Assisted Search | 4 | 8 Hours |
| Analytics + AI Reporting | 3 | 6 Hours |
| Freelancing + Career + Capstone | 5 | 10 Hours |
| Total | 36 Sessions | 72 Hours |
Each student selects a real or sample business and builds a complete digital marketing plan that demonstrates the skills learned throughout the course.
Target audience, buyer persona, competitors, objectives and customer journey.
Landing-page structure, keyword research, SEO recommendations and AI-search-friendly content.
Content strategy, 30-day calendar, social posts and short-form video.
Campaign objective, audience, creative direction, ad copy, budget and KPIs.
Keyword plan, campaign structure, ads, negative keywords, budget and KPIs.
Reporting framework, performance recommendations and final client-style presentation.
Instead of learning random tools separately, students learn how the major parts of digital marketing work together—from research and websites to SEO, content, paid ads and reporting.
Learn how businesses attract audiences through search, social media and ads, convert them through landing pages and measure results through analytics.
Your portfolio can include research, landing-page work, SEO planning, social creatives, videos, Meta campaigns, Google Ads plans and performance reporting.
The programme keeps AI simple and practical. Students first understand the marketing concept, then learn how AI can make the work faster without replacing marketing thinking.
Each module includes guided exercises, practical outputs and feedback instead of only presentations and theory.
Students focus mainly on ChatGPT, Gemini, Canva AI and CapCut AI instead of learning too many complicated platforms.
AI is used to support research, writing, creatives and analysis, while students still learn how to make the final marketing decision.
The programme helps students present practical evidence of their skills. Career support focuses on improving how learners package and communicate their work; it does not guarantee employment or freelance income.
Learn how to present digital marketing skills, tools, projects and practical experience more clearly.
Organise strategy documents, creatives, SEO work, ad plans and reports into a portfolio you can confidently present.
Practise explaining your work, answering practical interview questions and preparing starter freelance proposals.
